SEO Project Process

Free Lance SEO Process

• Collect the approved links should develop and implement successful SEO strategies for achieving top 10 ranking positions in Google, yahoo & Msn.
• Responsible for planning and implementation of various off page optimization strategies and execute successful link popularity campaigns.
• Site Analysis
• Competitor Analysis
• According to the Detailed Site Analysis, Recommendations, SEO team outlines the project plan Keyword density check
• We will optimize maximum 20 Pages main pages
• Key Words as per first approach -- As per site internal pages, services/products
• Page wise Keyword Analysis
• TITLE Tag optimization according to SEO rules
• Description Tag optimization according to SEO rules
• Keywords Tag optimization according to SEO rules
• Keyword Rich Title Tags Alternative Text Optimization - ALT tags for IMAGES
• Internal page Research
• Page naming structure & Internal Linking Structure
• We will create a internal pages (link exchange pages) to your site
• Goggle YAHOO Sitemap generation, XML, HTML sitemaps
• We will create urllist.txt,roboots.txt
• We will create H1 (css) tag & On-site Anchor Text to your website
• Knowledge of promotions in Google/Yahoo/MSN.com
• Knowledge of web editors like dream weaver.
• Expert with wide experience in SEO & SEO Tools
• Ability to edit and upload images
• Reciprocal link building using manual and automated methods
• Sending link exchange requests
• One way link submission (Directories)
• Link Exchange with related sites
• One way link providing from HIGH PAGERANK WEBPAGES - High PR Sites
• SEO Directory submission & Paid Submissions (if applicable)
• Link Popularity
• Search Engine Submission - Inclusion in Major and Minor Search engines
• Building back links for SEO rankings
• Online promotion, inbound linking,
• Publishing links to blogs
• Submitting to blogs (Blog RSS directories)
• Newsletter mailings to members
• Submit the Site Directories
• Link Building Services
• Submit the Site to Industry specific Sites and search engines
• Submission on the popular but effective engines that has been researched developed & tested over a period of time.
  
• Social Networking Media
• Blog Posting
• Social Book Marking
• Forums
• Discussion Groups
• Craig List Posting
  
• Comments On Blogs
  

Off–Page Optimization

Search Engine Optimization solutions:

Off–Page Optimization: -
Off–Page Optimization include all kinds of ranking factor which must be available in your webpage. Following factor must be including in the webpage if you want to batter search engine ranking.

• Creation of sitemap - both details and xml sitemap to be submitted in search engines
• Reciprocal link building – 10 links per month (if you want)
• Three way link
• Get link from .edu website
• Add articles in your site – we will write FOUR ARTICLES FREE OF COST per month
• Press release submission - 5 news per month (you should provide news)
• Forum registration and get back link for your site
• Submission of your site in Bookmark Sites
• Create blog for your site in free blog sites for get back link FREE OF COST
• Create RSS feed for your site in FREE OF COST
• Creation of Google analytic account so that you can see traffic details
• Keyword ranking report once in a month/fortnight
• And some new techniques
• We assure you your 80% keywords will be ranked top position and unique traffic will increase more than 10 times

How many type of SEO

How many type of search engine optimization?
In web marketing basically two types of SEO is available
Off-Page Optimization and On-Page Optimization

Off–Page Optimization: - Off–Page Optimization include all kinds of ranking factor which must be available in your webpage. Following factor must be including in the webpage if you want to batter search engine ranking.

On-Page Optimization: - On-Page Optimization includes those who make your webpage search engine friendly. This includes

Link Exchange

Link exchange is an extremely important part of search engine optimization, which involves exchange hyperlinks with websites that offer similar or related products services or information. Link exchange helps to increase the page rank of website

Need of link Exchange:

In Google search engine the top position in passed on back links of our website. To increase back links for our website we are doing several off-page optimization like

Article& Press releases

Examples:
http://ezinearticles.com/
http://www.goarticles.com/
http://www.isnare.com/
http://www.prweb.com/
http://www.prleap.com/

Blog posting

Examples:
http://www.blogger.com
http://wordpress.com/
http://blog.flickr.net/en
http://blog.digg.com/
http://www.createblog.com/

Directory submission

Examples:

http://www.google.com/dirhp
http://dir.yahoo.com/
http://www.dmoz.org/
http://specials.msn.com/
http://www.lii.org/

Social networking & book marking

Examples:
http://del.icio.us/
http://www.digg.com/
http://www.linkedin.com/
http://hi5.com/
http://www.habbo.com/

Easy Free Links

Examples:
http://www.craigslist.org/
http://answers.yahoo.com/
http://groups.google.com/
http://www.squidoo.com/
http://www.wikipedia.org/
http://www.epinions.com/

Link exchange

From the above link exchange takes a major part to increase a back links than other

Types of Link Exchange:

There are tree types of Link Exchange:

1.One-way linking: In this type of link building one site linked on other site because of its content quality and usability and not for any business purpose.

Like Site A have its link on Site B but site B has not link on Site B

Site A -> Site B

2.Reciprocal linking: In reciprocal linking two sites link to each other to benefit each other in terms of link popularity.
Like Site A has link on Site B and site B has also a link to site A in return.

Site A <-> Site B
It is also known as two-way link exchange.

3.Three-way linking: In this type of linking a webmaster having two different sites asks a link for one of his site to other webmaster and in return he link other webmaster's site on his another site.

Site A <-> Site B <-> site C

Important of Link Building

Important of link building:

SEO also known as search engine optimization has gained a lot of importance and recognition in the recent times. Out of all the factors in SEO, Link Building is the most important factor. Every Webmaster wants to build quality links for his respective website. But he does not really know the method to be opted for building these links. To address this problem this blog Link building ideas has been launched for bringing you the latest information and techniques for building links. On reading this blog you will get a lot of ideas and learn various techniques using which you can build quality links for your website.

Generally links are of various types. Earlier there was the trend of Reciprocal Links. Now there is a trend of building one-way links. The most important search engine, ‘Goggle’ gives a lot of importance to one-way links. There are various ways to obtain these kinds of links. The most commonly used techniques are link bait, 3 way linking, press release, article submissions, directory submissions etc. The suitability of above link building techniques will depend on the theme and audience of your website. So you should definitely read this useful blog about link building ideas and can start building Quality links now! You don’t need to pay huge amount of money anymore. Just educate yourself and get started!

Work Style

# Requirements Gathering – we give you a questionnaire to complete to ensure we tailor our web site optimisation services to your exact needs. [Included in Basics/Works packages]

# Keyword Research & Consultation – we undertake extensive keyword research using Keyword Discovery to determine what people are typing in to search engines to find products and services similar to yours. We also look at your competitor's site(s) to find search terms they are using.

Using specialist software, we analyze the resulting search keywords and phrases for performance and determine how many other sites are competing for high rankings with the same terms. We then provide you with a list of search terms especially tailored for your site, in order of potential ranking performance on the various engines. In consultation with you, we revise and streamline the list to come up with four or five priority search terms for each page being optimised. [Included in Basics/Works packages]

# META Tag Creation – this is where we draft tailored Title and META tags for each page being optimised, utilizing prioritized search terms. [Included in Basics/Works packages]

# META Tag Performance Testing - The tags are then run through testing software to check for search engine effectiveness and ranking potential across a range of search engines. [Included in Works package only]

# Site Compatibility Fixes – we put together all the tools needed to improve your site's compatibility with search engines, including tailored title and META tags, ALT IMG tags, code integration instructions and other recommendations based on the results of our Search Engine Compatibility Report. [Included in Basics/Works packages]

# Site Copywriting – one of the most crucial steps of any website optimisation for search engines, this is when we take a look at your existing site copy and with your input, our professional copywriter makes changes to ensure it is both search engine compatible and viewer friendly. This can include additions of keywords and phrases to your existing body text, or the drafting of entirely new body text for various pages, to ensure ranking relevancy and content satisfying to both search engine and viewer. [Included in Basics/Works packages]

# Integration & Upload of Changes – this is where we (or your site administrators if you prefer) integrate the new META tags, body text and other code alterations, then upload the revised page to your site via FTP. [Included in Basics/Works packages]

# Search Engine Submission – once we're notified integration is complete, we submit your site to search engines and directories (the top 20 worldwide, as well as other relevant regional search engines and directories), using our insider's knowledge of how search engines work. [Included in Basics/Works packages]

Ongoing Reporting

Ongoing Reporting & Maintenance

Search Engine Ranking Reports - depending on your chosen package, we supply monthly search engine ranking reports for you to track improvements for your site on main search engines and directories for chosen search terms for 6 or 12 months. First, we set up a ranking account for you with our specialist search engine ranking software and run an initial ranking mission to establish your site's ranking prior to the optimisation campaign. You will receive a report every two weeks for the first month following search engine submission, then monthly for the term of your contract. Keep in mind that search engines can take anywhere between one and 12 weeks to list your site, so you may not notice improvements for a few weeks. To see a sample ranking report, Click Here. To see another, Click Here.

Rankings Maintenance - to ensure up to date listings, your site rankings are monitored each month for 6 or 12 months and each month, where there is a significant drop in rankings or your URL has disappeared from the index, your site is resubmitted to the relevant search engine or directory. We do this very carefully, so as not to cause your site any ranking penalties from over submission. We will also "tweak" your META tags from time to time during the duration of the contract, to ensure your target search terms keep ranking well.

Campaign Performance Reporting - we undertake regular consulting with you via phone, email or chat to ensure campaign objectives are being met (on-site consultations incur an hourly fee). We also supply monthly detailed ROI reports on the cost-effectiveness of the SEO campaign. These reports are delivered in an Excel spreadsheet and can include detailed site visitor statistics if you don't already have access to these. To see a sample Campaign Performance Report, Click Here. (Performance measurement requires access to your existing web site statistics, or permission to install WebTrends Live visitor statistics tracking code within your optimised pages).

SEO Programs

SEO needs to help you improve your search engine ranking.

The Bloomtools SEO Program is a complete optimisation package for your business. Our team of expert SEO consultants will take an in-depth look at your website to determine which areas of your site are under-performing. They will then implement multiple strategies to boost your search engine ranking. You will be provided with detailed monthly reports covering the strategies used by our team for your website and the results.

This service includes:

Keyword List Generation:
Our team will assist you in the creation of a list of keywords that will be used to optimise your website. Once your keywords have been confirmed, our SEO experts will advise you on using the keywords throughout your site for search engines to pick up on.

SEO Program Report :
You will be provided with a report detailing a step-by-step action plan to get your website on track. Our team will provide you with several strategies for you to implement on your site in order to improve your ranking. Once these actions have been implemented, an increase in search engine exposure will take place fairly quickly.

Link Building Campaign:
Search engines place enormous weight on the quality of links pointing to your website. Links need to be managed with a high level of attention to quality. Our campaigns source 'ethical' links from the Internet, managing set up and ongoing maintenance. Every month, 10 new web sites will be contacted in an effort to increase your search engine positioning.

Dedicated Support :
Our team is available for contact by email and phone from 8am to 5pm Monday-Friday EST. We pride ourselves on our response time, so you aren't left waiting for answers.

Monthly SEO Report
Using state of the art technology, we will track search engine visitors into your web site. This high level of reporting will allow us to track the results of your SEO Program and pinpoint other areas for improvement.
Monthly SEO Report

You will also receive a monthly SEO report, which will include the following data:

* Daily Visitors over the last month
* Daily Page Views over the last month
* Daily Search Referrals over the last month
* Monthly Visitors over the last year
* Monthly Page Views over the last year
* Monthly Search Referrals over the last year
* Daily traffic from Google, Yahoo and MSN over the last month (results displayed separately)
* Monthly traffic from Google, Yahoo and MSN over the last year (results displayed separately)
* Top 25 keyword phrases in order of traffic generated over the last month (traffic is displayed for each keyword phrase)
* Top 50 Positions for each keyword phrase on Google, Yahoo and MSN
* Top 10 Entry pages to your web site with the list of search phrases used to find each page
* PageRanks for home page and resource pages
* Email summary (to ensure that you have received all emails from our team for the month)

SEO Tools

1. Keyword Service Discover the right keywords for your site. We can provide you with up to 100 keywords + relevant data

2. SEO Analysis Discover what search engines really think of your web site. Free Sample SEO Report Available